Media Coaching

Be in front with tailored media and public relations.

Media
coaching

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Talking to the media and the public doesn’t come natural to most of us. A young racer just taking his or her first steps in the motorsport world needs a different set of tools and coaching than an experienced racer. Your message is not the same, neither is your level of experience or ease with the media. I will show you the ropes of getting your message across so that you feel good, and the media gets the information they need.

For extensive camera or media trainings, I work with an experienced coach who provides services in German and English. (http://www.spotlight-training.com/)

Contact me today for an informal chat on how you can communicate with the media so that it fits your strategy.

info@alexandraschieren.com

Working together

I specialize in motorsports media and public relations. So whether you are a race driver, work for a team, a sponsor, a circuit, or are otherwise affiliated with national or international motorsports, here's how we can work together.

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Strategic PR Management

As a team, sponsor or motorsport affiliate you need to get the most out of your motorsport commitment. Strategic PR planning and management is a must.

Full service pr

FOR RACE DRIVERS
Get your season PR in one place. Fundamental, advanced, or bespoke PR services, depending on whether you are just starting out or are already well established.

Sustainability Communication

More and more, sustainability is becoming a major part in the communication strategy of company worldwide. The impact on its image can be significant, especially in motorsports, which often carries a negative public reputation to that regard.

Generating media coverage

How do you get published in your target media with the story you would like to see? How do you get your message across?

On-Event Media Management

FOR CIRCUITS OR RACE SERIES
You are a circuit or series and organising world-class race events is what you do? However, looking after the media centre, accreditation and all media requests takes experience and most of all, a lot of time.

Media Coaching

Talking to the media and the public doesn’t come natural to most of us. Whether you are a young racer or experienced, a set of tools will help you to feel more at ease and to get your message across the way you want. 

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